• Pika@sh.itjust.works
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      2 days ago

      I don’t think that it’s that people don’t think that way, companies know that. It’s that the company is hoping that when the customer needs a service the name comes up. It’s a play at the human subconscious. How many ads do you watch that you are able to remember you heard of the service from an ad vs just passing discussion. I can only think of NordVPN and a few insurance companies, they rely on that. They hope that when an issue comes up that requires it, that their name pops up without the negative mentality behind it.

      I agree though, I go off the mindset that if I am looking for a product and the first thing that comes to mind is “I saw this in an ad” that means there was enough advertisement budget that I could consciously link it to the ad and not the product, which means there is a massive red flag for the product there.

    • Klear@piefed.world
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      2 days ago

      Not enough people know that thinking this way does not protect you. It just gives you that pleasant hit of smugness.

      • LurkingLuddite@piefed.social
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        2 days ago

        I don’t know what you’re smoking, but knowing of fum is never going to make me buy fum.

        The fact they’re pushed all over tells me one incontrovertible thing: Their profit margins are high enough to give them that bloated budget, meaning buying a product that’s advertised all over is choosing to get ripped off.

        • merc@sh.itjust.works
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          22 hours ago

          No, no, trust me, it’s a mind control ray!

          See, if advertising didn’t work, that would mean that companies like Google and Meta have their stock price based mostly on hype. And, that can’t be true, because, as we all know, the market is always fully rational. Now, excuse me while I go check out how much my NFTs have gone up in value since I last checked in 2021.

        • Klear@piefed.world
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          2 days ago

          The point is not that you’ll see fum and pick it because you recall an ad. The point is that you need any fum-type product, don’t really care which, and your hand reaches for fum while you’re busy thinking about the stupid thing you said in a pub yesterday, or wondering if it’s going to rain.

          Don’t need fum or anything similar? Congrats! You’re not the target group. Doesn’t mean ads don’t work on you.

          • LurkingLuddite@piefed.social
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            2 days ago

            Weird how you assume people blindly grab products without thinking.

            That is the behavior of morons and rich people (I repeat myself) that don’t need to care about what they throw money at.

            • backalleycoyote@lemmy.today
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              1 day ago

              Cognitive distortions like present bias, emotional reasoning, temporal distancing, opportunity cost blindness, reinforcement loops, all these are factors in why people behave impulsively when presented with an opportunity. Addressing how each individual justifies them in their habits and behaviors is the foundation of Cognitive Behavioral Therapy. The behavior is not limited to the mentally challenged or the rich, it’s the result of being human but lacking insight and understanding on why you do what you do when you do it, what you hope to gain from doing it, weighing the risk/reward, and developing the self-awareness to question your behaviors before you act upon them.