IIRC a portion of the registration profit goes to LGBT advocacy organizations.

The domain names also tend to be surprisingly cheap, from what I’ve seen.

Sounds kinda similar to how Wikipedia was approached by instructors. I remember an English teacher proudly proclaiming she had participated in a “Kill Wikipedia” seminar at a convention. Just a few years later, they’re instructing students on how to properly use Wikipedia as a starting point and not a primary source.